Off Madison Ave Speaking Engagements

Here at Off Madison Ave, we hire some of the best and brightest minds in the industry and pride ourselves on providing our clients with the very best in service to meet and exceed their expectations. Part of giving our clients the very best means continually educating ourselves, networking with industry leaders and sharing our own expertise with our industry colleagues.

In the past few months some of our own have been invited to attend, participate in and share their knowledge at several conferences, spanning a wide variety of disciplines.

Sara Wachter-Boettcher: Content Strategy Forum
In September, Sara travelled across the pond to speak at the second annual Content Strategy Forum in London. Sara spoke about where she believes content strategy is headed in the next five years. She specifically focused on the need for those from a branding and messaging background to work more closely with those from an information architecture/structural background to design content that is capable of thriving and enduring the next generation of the web.

Roger Hurni: IMA Alliance Summit
Roger, Off Madison Ave founder and partner, currently serves as President of Arizona Interactive Marketing Association (AZIMA) and in September, he participated in the Interactive Marketing Associations (IMA) Alliance Summit with 15 other market organizations in Las Vegas. The event served as a forum for industry leaders and associations across the country to learn from each other and ultimately advance the field of interactive marketing.

Christine Olivas: Connections 2011
In September, Christine, Client Services Senior Account Manager, and several other Off Madison Ave experts attended the Connections 2011 conference. Hosted by ExactTarget, the conference focused on a variety of forums relevant to generating powerful one-to-one communications with customers. Christine, along with Jay Miller and Clay Moore of ExactTarget, specifically presented on re-engagement strategies for the non-responsive subscriber. You can view the PowerPoint presentation here.

David Anderson: Chamber Entrepreneurship Discussion
In November our very own David Anderson, CEO, will participate in a panel presentation geared toward young professionals about entrepreneurism. He was selected to serve as a panelist due to his business-minded entrepreneurial ambitions and will share his experiences with starting his own business and identifying his passion for the industry.

The event will be held at SkySong on November 8th from 8:30 – 9:00 a.m. For more information and to register, click here.

About the Author: Kayla Weimer

In her role as account coordinator, Kayla assists the PR team in producing and organizing a variety of items for international, national and local clients. She particularly enjoys media and community outreach, cooking, being outdoors and exploring Arizona one restaurant at a time. Kayla recently graduated from Arizona State University with a bachelor’s degree in Communication and minors in English and Sociology.

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